Technical Business

Technical Business

Technical Business Communications

Provides students with the communication and problem-solving skills to function effectively in the workplace. Areas of study include written/oral/visual communication, listening, informational reading, Internet research/analysis, and electronic communication. Instructional strategies include team projects, class or small group discussions, case studies or scenarios, community-based projects, technology, and business experiences.
 
 

Weeks

Topic:

Concept

Matched to Standards:

Benchmarks

Students will be able to:

Activities/

Instructional Strategy

Students will:

Assessments

Tests:

1 & 2


Chapter 1


TBC 1.1, 1.3, 2.1, 2.3

  • Define the role of small business and entrepreneurship in the economy

  • Compare and contrast economic systems

  • Explain how economics is about making choices

  • Define the role of economic indicators and the business cycle

  • Describe what entrepreneurs contribute to the economy

  • Understand the differences between wants and needs

  • Use critical thinking to understand how the supply and demand curve graphs compare

  • Analyze entrepreneurship from a historical perspective

  • Name the 5 components of the entrepreneurial start-up process

  • Explain how to achieve business success


Read information pertaining to the topics.


Participate in discussions and complete projects with classmates.


Complete assessments related to the topics.


Oral formative assessment


Class discussion


Group project work


Daily exit slip assessment


Section Review Questions


Test


3 & 4


Chapter 2

TBC 1.2, 3.1, 3.2, 4.2, 5.12

  • Identify the rewards of going into business for themselves.

  • Recognize the risks of going into business

  • Identify the background, characteristics, and skills of successful entrepreneurs.

  • Explain techniques that will improve your potential for becoming an entrepreneur

Read information pertaining to the topics.


Participate in discussions and complete projects with classmates.


Complete assessments related to the topics.


Oral formative assessment


Class discussion


Group project work


Daily exit slip assessment


Section Review Questions


Test


5 & 6


Chapter 3

TBC 1.4, 2.5, 3.3, 3.4, 4.1, 5.2, 6.1, 7.1

  • Examine current trends that provide opportunity for entrepreneurs

  • Identify ways to recognize opportunity

  • Explain how to think creatively about opportunity

  • Determine ways to find creative business ideas

Read information pertaining to the topics.


Participate in discussions and complete projects with classmates.


Complete assessments related to the topics.


Oral formative assessment


Class discussion


Group project work


Daily exit slip assessment


Section Review Questions


Test


7 & 8


Chapter 4

TBC 1.5, 2.1, 2.5, 2.6, 2.7, 3.11, 4.1

  • Describe the role of entrepreneurship in today’s multicultural, global economy.

  • Explain why the global market is important

  • List current trends that provide both domestic and global opportunities for entrepreneurs

  • Compare and contrast the role of importing and exporting in business

  • Identify the benefits and risks of international trade

  • Explain how to find the best international markets

  • Compare and contrast importing and exporting

Read information pertaining to the topics.


Participate in discussions and complete projects with classmates.


Complete assessments related to the topics.


Oral formative assessment


Class discussion


Group project work


Daily exit slip assessment


Section Review Questions


Test


9, 10, 11


Chapter 5

TBC 1.5, 2.1, 2.5, 2.7, 3.11, 4.1

  • Explain the importance of business planning

  • Identify and describe the components of a business plan

  • List two of the key mistakes that entrepreneurs make when writing a business plan

  • Identify and analyze various sources of information for a business plan

  • Describe how to professionally package and present a business plan

Read information pertaining to the topics.


Participate in discussions and complete projects with classmates.


Complete assessments related to the topics.


Oral formative assessment


Class discussion


Group project work


Daily exit slip assessment


Section Review Questions


Test


1-2 days a week

&

Weeks

12 - 15

&

18

TBC 1.5, 2.1, 2.2, 2.4, 2.5, 2.7, 3.7, 3.8, 3.9, 3.11, 4.1, 4.8, 4.10, 5.4, 5.6, 5.8, 5.10, 5.11, 6.2, 6.3, 6.6

  • Create a business proposal

  • Build a Business Plan

  • Conduct research and brainstorm on ways to further improve their business ideas

  • Present Plans to class

Work in groups to create plans, powerpoints and financial information


Present their information to judges

Create a:

  • Business Proposal

  • PowerPoint Pitch

  • Present Business Plans to a panel of judges

Maverick Challenge Competition


16 & 17


Chapter 6

TBC 4.6, 4.7, 3.6, 5.13, 6.5, 7.3, 8.1

  • Define areas of analysis for industry and market research

  • Describe how to conduct effective market research

  • Explain how to research an industry

  • Identify a customer profile and customer needs analysis

Read information pertaining to the topics.


Participate in discussions and complete projects with classmates.


Complete assessments related to the topics.


Oral formative assessment


Class discussion


Group project work


Daily exit slip assessment


Section Review Questions


Test


2nd SEMESTER

Week 1


Chapter 7

TBC - 3.5, 3.10, 4.9

  • Explain how the corporate form gives owners more protection from liability

  • List the advantages and disadvantages of a C-corporation

  • Describe the purpose of a Subchapter S Corporation

  • Compare non-profit corporations to C-corporations

  • Define the limited liability company

  • Discuss the sole proprietorship legal form

  • Identify the partnership legal form

Read information pertaining to the topics.


Participate in discussions and complete projects with classmates.


Complete assessments related to the topics.


Oral formative assessment


Class discussion


Group project work


Daily exit slip assessment


Section Review Questions


Test


Week 2 & 3


Chapter 8

TBC - 5.1, 5.14, 6.4, 7.5, 7.6

  • Analyze the situation, purpose, and audience to guide the planning and presentation of oral communication

  • Serve effectively as an interviewer or interviewee in public relations, civic, media, and community situations

  • Assess and respond to a speaker’s nonverbal messages

  • Enhance documents through the use of advanced layout, design, and graphics production software and scanning hardware

  • Address the ethical issues regarding intellectual property and dissemination of information generated electronically

Read information pertaining to the topics.


Participate in discussions and complete projects with classmates.


Complete assessments related to the topics.


Oral formative assessment


Class discussion


Group project work


Daily exit slip assessment


Section Review Questions


Test


Weeks 4 & 5


Chapter 9

TBC - 5.1, 5.14, 6.4, 7.5, 7.6

  • Analyze the situation, purpose, and audience to guide the planning and presentation of oral communication

  • Serve effectively as an interviewer or interviewee in public relations, civic, media, and community situations

  • Assess and respond to a speaker’s nonverbal messages

  • Enhance documents through the use of advanced layout, design, and graphics production software and scanning hardware

  • Address the ethical issues regarding intellectual property and dissemination of information generated electronically

Read information pertaining to the topics.


Participate in discussions and complete projects with classmates.


Complete assessments related to the topics.


Oral formative assessment


Class discussion


Group project work


Daily exit slip assessment


Section Review Questions


Test


Weeks 6 & 7


Chapter 10

TBC - 1.5, 2.1, 3.7, 4.5, 7.7, 7.9


  • Identify the purpose of the marketing plan

  • Name the five marketing strategies that make up the marketing mix

  • Describe the part that marketing tactics play in the marketing plan

  • State the importance of ongoing market research

  • List the factors to consider for each strategy when reviewing the marketing mix

Read information pertaining to the topics.


Participate in discussions and complete projects with classmates.


Complete assessments related to the topics.


Oral formative assessment


Class discussion


Group project work


Daily exit slip assessment


Section Review Questions


Test


Weeks 8 & 9


Chapter 11

TBC 2.1, 2.5, 4.7, 4.9, 5.9,

  • Identify factors that affect price strategy

  • Summarize the marketing objectives related to pricing

  • Describe the components that go into making price strategy decisions

Read information pertaining to the topics.


Participate in discussions and complete projects with classmates.


Complete assessments related to the topics.


Oral formative assessment


Class discussion


Group project work


Daily exit slip assessment


Section Review Questions


Test

Weeks 10 - 11


Chapter 12

TBC 2.1, 2.5, 4.7, 4.9, 5.9,

  • Determine promotional costs for a start-up business

  • Describe ways to implement your promotion strategy

  • Examine options for short-term changes in your promotion strategy

  • Explain the role of the promotion strategy

  • Explain how to formulate promotional plans

  • Identify considerations for putting together a promotional mix

  • Describe the elements of a promotional mix

Read information pertaining to the topics.


Participate in discussions and complete projects with classmates.


Complete assessments related to the topics.

Oral formative assessment


Class discussion


Group project work


Daily exit slip assessment


Section Review Questions


Test

Weeks 12 & 13


Chapter 13

TBC - 1.1, 1.3, 1.4, 2.1, 3.5, 4.1, 4.6, 5.6, 5.8, 7.2

  • Explain the role of personal selling businesses

  • Define the two types of selling situations

  • Describe the kinds of training needed by salespeople

  • Identify the components of sales planning

  • List the elements that are involved in directing sales

  • Discuss the procedures used in evaluating sales performance

Read information pertaining to the topics.


Participate in discussions and complete projects with classmates.


Complete assessments related to the topics.

Oral formative assessment


Class discussion


Group project work


Daily exit slip assessment


Section Review Questions


Test

Weeks 14 & 15


Career Opportunities Section

TBC - 8.1, 8.2, 8.3, 8.4, 8.5, 8.6, 8.7, 8.8

  • Describe the steps in the career planning process

  • Identify the main sources of career information

  • Discuss career fields with the most growth potential

  • Describe factors of a personal assessment for career planning

  • Discuss methods for obtaining career experience

  • Identify information sources for available jobs

  • Prepare an application form and a resume

  • Identify the parts of an application cover letter

  • Discuss the online application process

  • Describe activities involved in the interview process

  • Compare factors to consider when accepting a job offer

  • Identify attitudes and actions for success on the job

Read information pertaining to the topics.


Participate in discussions and complete projects with classmates.


Complete assessments related to the topics.

Oral formative assessment


Class discussion


Group project work


Daily exit slip assessment


Section Review Questions


Test

Week 16


Chapter 20

TBC - 8.1, 8.2, 8.3, 8.4, 8.5, 8.6, 8.7, 8.8

  • Explain the important role accounting plays in business

  • Explain the accounting system for a small business

  • Describe the importance of daily sales and cash receipts reports

  • Describe the items of information included on each financial statement

  • Identify ongoing accounting activities

Read information pertaining to the topics.


Participate in discussions and complete projects with classmates.


Complete assessments related to the topics.

Oral formative assessment


Class discussion


Group project work


Daily exit slip assessment


Section Review Questions


Test

Week 17


Chapter 21

TBC -1.1, 2.1, 3.9, 7.5


Describe how different ratios are calculated

Explain why financial statements are essential for decision making

Describe the purpose of comparative financial statements

Describe ways to help manage your cash flow

Explain the importance of controlling capital expenditures

Describe ways to control your taxes


Read information pertaining to the topics.


Participate in discussions and complete projects with classmates.


Complete assessments related to the topics.

Oral formative assessment


Class discussion


Group project work


Daily exit slip assessment


Section Review Questions


Test

Week 18 & 19


Business

Project

TBC -1.1, 2.1, 3.9, 7.5,8.1, 8.2, 8.3, 8.4, 8.5, 8.6, 8.7, 8.8



Create a label for a product to be sold

Determine the cost and mark-up of product

Sell/buy products

Create financial statements for business

Design a label for a product to be sold


Determine the cost from the ingredients


Have an in-class sale and keep track of sales

Determine the total costs and profits made


Create financial statements for their businesses

Business Project


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